Phil Collins has done in all in the video arena.
The popular video was made using puppets created by the British TV series called The Spitting Image. The show would often make fun of Genesis, and by hiring their tormentors, the band proved that they could take a joke.
The video was directed by Jim Yukich, an American, who would watch The Spitting Image on his trips to England and loved the show.
He got the idea to use the puppets in this video when he saw a Phil Collins parody on the show that made fun of his angst-ridden solo work.
Released during the President Reagan years, the video is an important part of the Cold War cultural time capsule.
At the end of the video, the Ronald Reagan puppet accidentally launches a nuclear missile.
The video was very expensive to make; each puppet of which there are many, cost about $10,000.